Alexander Elnekaveh is an inventor, engineer and entrepreneur who has designed and developed hundreds of unique inventions and holds worldwide patents for numerous gadgets and innovations.

He trained as an army medic and went on to study mechanical and robotic engineering, marketing, and communications. He has studied and mastered direct marketing over the past 14 years. He is a consultant and leader in the international direct marketing and product development industries.

In 1982, Alex started his own mechanical engineering firm in New York City. Within 5 years he had developed the company into a $50 million business providing services and consulting to top corporations around the globe.

Just 5 years later, he founded a consumer electronics product development firm (Strong Idea) and began manufacturing his products in Japan, Taiwan, Hong Kong, Korea, the Czech Republic, Mexico and the United States. Strong Idea continues to develop gadgets and innovations designed by Alex to enhance the everyday life of the consumer. His diverse product lines include innovations in electronics, health & fitness, mechanical and quartz watches, sports/outdoors, spy gadgets, apparel and more.

In 1996, he launched Gadget Universe (www.gadgetuniverse.com), a multi-channel direct marketing enterprise with over 40 million catalogs mailed in the U.S and Japan annually. Gadget Universe has expanded to one of the most prominent and diverse direct marketing companies with product advertising circulation reaching more than one billion in major magazines, in-flight advertising, catalogs, and more.

Following 3 years of success with Direct Marketing, Alex launched Aroa Marketing, an international marketing and distribution company for his innovations. Headquartered in Los Angeles, California, the global reach of Aroa Marketing extends to offices in Hong Kong, New York, and Switzerland.

For 5 years now Alex has consulted fortune 500 companies and smaller online and retail establishments on how to develop successful multi-channel and direct marketing campaigns in the new global market. He has also provided consulting to these companies for and merchandizing and branding.

Alex has appeared on the History Channel’s “Modern Marvels” and has hosted television shopping channel shows around the world. He has also produced and hosted infomercials for his innovations for an international market. Alex has been interviewed by Fox News, BBC News, ABC, CBS and many other national and international broadcasting companies.

Alex holds interest in real estate development, international hotels, and manufacturing facilities around the world with managing offices on three continents.